Winning Edge
Giving you the tools to lead and influence in the policy arena.
Podcasting since 2023 • 78 episodes
Winning Edge
Latest Episodes
#78 Getting Comfortable Talking to Camera
In October 1968, Richard Nixon walked into a television studio to film ads. He sat stiffly on the edge of a desk, looked at the camera, and started to talk. One aide muttered, "I wish he'd use the teleprompter," to which another replied, "Peopl...
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4:42
#77 The Hand Trick Great Speakers Use
The Margaret Thatcher Story:Late 1970s: Thatcher knew the election would be decided by televisionKnew she wasn't good at TVHired media advisor Gordon Reece, former TV producerReece relentlessly film...
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3:49
#76 Persuade with Visuals: The Cuba Map Strategy
The Historical Story:Spring 1962: General David Shoup at White House meeting about potential Cuba invasionUsed two transparencies to make his point about invasion difficultyFirst transparency: Cuba map overl...
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4:40